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beginner 7 levels · ~50 min

销售与业务发展初学者课程:从零到英雄

真实的销售漏斗、潜在客户开发与筛选、探索性电话、异议处理与成交 - 为远程销售或业务发展岗位设计的实用入门课程。

Prerequisites
None — this course starts from zero. Comfort talking to new people helps but is not required to start learning.
What You'll Learn
  • 理解销售与业务发展实际涉及什么
  • 了解真实的销售漏斗和渠道各阶段
  • 学习如何开发和筛选真实的潜在客户
  • 进行探索性电话并处理常见异议
  • 理解谈判和成交的基础知识
  • 了解销售领域真实的工具和职业道路

业务发展主管和销售经理是几乎每个行业中常年开放的远程职位 - 与大多数科技职业道路不同,销售是少数几个真实的业绩记录可能比特定学位更重要的领域之一。

本课程涵盖真正的基础知识:销售渠道实际如何运作、如何寻找并筛选真实的潜在客户、如何进行能发现真实需求的探索性电话,以及如何处理异议并在不显得咄咄逼人的情况下成交。

Course Outline
What Sales & Business Development Actually Involve
Understanding the Sales Funnel & Pipeline
Prospecting and Qualifying Leads
Running a Discovery Call & Handling Objections
Negotiation and Closing
CRM Tools and Tracking Your Pipeline
Career Paths & Getting Started
Quiz
Real Remote Jobs Using This Skill
Junior Sales Development Representative IT Industry
Huzzle
Remote
Federal Business Development Director
Fortanix
Remote
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